Help your family sleep through cold and flu with effective relief from congestion with Vicks® VapoRub™.
A good night’s sleep can be hard to come by when you’re unwell, especially when cold and flu symptoms like a dry cough, runny nose, or a blocked nose keep us up throughout the night.
It’s not just us that suffer when we’re ill, either. When someone in the family has a cold or flu, the whole household is affected – especially when it comes to sleep. One person’s constant coughing or sniffling can keep the family up, and parents of sick children have it worse, as their concern for their little ones can cause them to lose sleep.
The effects of sleeplessness caused by cold and flu
Whether it’s you or a family member who’s suffering from cold and flu, the effects of a disturbed night’s sleep can affect us in various ways.
Harness the power of touch
The power of touch can do wonders to help us sleep better and feel refreshed.3
Vicks® VapoRub™ boosts the power of touch even more by bringing together the parent’s comforting touch and the benefits of therapeutic vapours to provide up to 8 hours relief from a blocked nose.4
Soothing sick kids to sleep for generations
Research has shown that children treated with Vicks® VapoRub™ were significantly more able to sleep5
than those who used petrolatum or no treatment at all, thanks to the relief of their nighttime cough and blocked nose, and it’s been shown to be beneficial to adults with cold and flu too.
1. Thomas, M., Sing, H., Belenky, G. et al. (2000) Neuralbasis of alertness and cognitive performance impairments during sleepiness. J Sleep Res.
9(4): pp. 335-352.
2. Center for Sleep Disorders Research website. Sleep Disorders and Biological Rhythms.
Available at: http://science.education.nih/gof/supplements/nih3/sleep/guide/info-sleep.html
. Accessed December 2014.
3. AMTA. Massage Therapy Can Help Improve Sleep.
Available at: www.amtamassage.org/approved_position_statements/Massage-Therapy-Can-Help-Improve-Sleep.html
. Accessed October 2012.
4. P&G data on file.
5. Paul, I. et al. (2010) Vaporub, Petrolatum and No Treatment for Children with Nocturnal Cough ad Cold Symptoms. Paediatrics.
126: pp. 1082-1098.
6. Nicholas Hall’s Global OTC database (2016) DB6 2016 sales in US $mn at manufacturer’s sale price. Available: http://www.nicholashall.com/resources/uploaded/31df4cca-836a-452c-b795-663b82fc95f5/GlobalOTCMarkets_TOC_Samples.pdf
. Accessed April 2016